Overview:
This blog explores how understanding human behavior leads to better marketing strategies. It introduces the Marketing & Consumer Insight programme as a gateway to mastering the art of influence.
Sections:
- What Drives Customers to Choose One Brand Over Another?
- The Power of Consumer Psychology in a Competitive Market
- Integrated Marketing: Crafting Seamless Brand Experiences
- Key Takeaways from the Marketing & Consumer Insight Programme
- Final Thought: The Marketer’s Role in a Customer-Centric World